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What is TollBit?
TollBit is a first-of-its-kind platform to help websites ensure fair compensation for their content and data. The platform allows AI bots and data scrapers to pay websites directly, rewarding quality content creation and mitigating the legal uncertainty of scraping.
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How does the platform work?
On the supply side, TollBit’s clients are companies with openly accessible websites, whose data are vulnerable to scraping. They includes publishers, sites with user-generated content, and sites that allow end users to take action - such as e-commerce sites.
Using TollBit, websites can sign up rates and rules can be set for autonomous (non-human) access to any specific URL. Tollbit also provides powerful analytics and visibility to companies about autonomous traffic.
On the other side, companies doing the scraping today can use Tollbit to access content and data on websites for a fee in exchange for licensing and a cleaner more digestible version of the URL page.
Tollbit enables websites to realize the true value of their data, which would otherwise be prone to payment-free scraping.
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Are you onboarding publishers?
Yes, we are onboarding publishers and partners and have over 50 websites live as of May, 2024 and opening the platform soon for self-serve sign up.
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A number of publishers are cutting their own content licensing deals with tech companies - how would this platform impact the platform?
TollBit is an “and” product. We encourage our websites to pursue 1:1 licensing deals when they make sense. TollBit can also help provide critical missing infrastructure for licensing deals, including reporting, rate limits, and authentication.
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How do you expect to set pricing/value of content?
On-demand access rates are something that will depend on the unique needs and business model of our individual clients. Publishers set their own rates on TollBit. However, private licensing deal terms are never public.
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Was this developed in concert with any publishers?
The development of the TollBit platform was informed by conversations with dozens of publishers and the product will continue to be improved with their feedback.
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Do publishers need to have a paywall in order to use TollBit to generate revenue?
Publishers do not have to have an existing paywall in place to generate revenue via TollBit.
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Are there minimum word or token counts needed to onboard to TollBit?
There are no minimum word counts needed.
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Does all of my content need to be hosted on a website?
Your content does not need to be hosted online. We certainly have partners with offline materials.
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Are there restrictions on how content can be used once licensed through TollBit?
Yes, there are specific scopes and restrictions of the on-demand license.
If you use the content/data in a form that is not covered by the license, then the license is not valid and you do not have protection or permission for use.
