The next chapter of your website
Your next trillion visitors are AI. Is your web stack ready?
A new kind of visitor deserves a new kind of experience. Understand, serve, and build a business around your AI audience.
PublishersMarketersCommerce
Your agent web stack01 / 04
01UnderstandAnalytics02ControlContent Controls03MonetizeBot Paywall04GrowLicensingAI VISITOR
01Analytics02Content Controls03Bot Paywall04Licensing
For publishers
Turn AI readership into revenue.
Your content powers AI answers. Build a business around that demand—with control over access, payment for licensed reads, and a repeatable licensing channel.
01Analytics
Meet the audience your analytics miss.
Agents read your pages without running your analytics scripts. See which AI platforms visit, what they read, and where requests fail—so you know where to act.
Understand AI readership by platform. Example data shown.
- Server-side visibility
- AI referrals & click-throughs
- Portfolio analytics
Explore Analytics
02Content Controls
Your content. Your rules.
A blanket block loses the audience. An open door gives away the terms. Decide what agents can access and which content they receive, while keeping your human experience intact.
Choose what is included in the content agents receive.
- Agent-ready delivery
- Origin protection
- MCP & NLWeb discovery
Explore Content Controls
03Bot Paywall
A business model for the read itself.
When the answer happens elsewhere, a pageview cannot be your only unit of value. Set rates for licensed AI access and collect payment when agents retrieve your content through TollBit.
Manage licensed access to your content through TollBit.
Explore the Bot Paywall
04Licensing
Your expertise. On your terms.
Turn AI demand into a repeatable licensing channel. Define permitted uses and rates, or bring your existing custom agreements. Apply your terms and track licensed access through one platform.
Define the terms for each use of your content. Example rates shown.
- Custom license support
- Usage monitoring
- Free for publishers
Explore content licensing
Getting started
You built for desktop, then mobile. Now build for agents.
A new audience needs its own experience. Add an Agent Site alongside the website you already run. Your CDN keeps serving people, while TollBit handles the AI traffic you route to it.
People
On phones and laptops
AI agents
Assistants, crawlers and agents that act for people
ChatGPTClaudePerplexityGoogle-AgentOpenClawInstinct
Your CDN
Bot CDN
TollBit
yoursite.com/models/e7
The site you built for people, unchanged
tollbit.yoursite.com/models/e7
# Vela E7 Sedan
From $58,900 · 402 mi range
Actions: compare_models, book_test_drive
Your Agent Site, served by TollBit
People
AI agents
Your CDN
People
Your website, unchanged
TollBit · Bot CDN
Your Agent Site
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01
Connect your existing CDN
Verify your domain and connect CDN logs to see your AI traffic. Keep your CMS, hosting, and security in place.
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02
Route the bots you choose
Provision your Agent Site on a subdomain and add a routing rule at your CDN. Human traffic continues to your existing website.
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03
Manage the agent experience
Use TollBit to publish agent content, set access rules, and track requests. Make updates without a release of your human site.
Trusted by the world's best websites
Build your business on the agent web.
Tell us what you want to achieve. We’ll help you put the right stack behind it.
Book a demoExplore the docs